Episode Summary
I had the pleasure of meeting the brilliant Ida Tin, the mother of the FemTech industry and co-founder and former CEO and chairwoman of Clue – one of the most trusted female and FDA-approved health apps with over 10 million active users across 190 countries.
Ida’s story began with a simple yet powerful idea: to create a language that would unify and legitimise the emerging field of female health technology. By coining the term “FemTech,” she not only validated a sector often stigmatised but also brought together startups focused on women’s health, drawing attention to the broader cultural shift towards recognising this vital area.
Despite the challenges of gender bias in venture capital, Ida’s determination led to securing over $70 million in funding, a rare feat for female-led tech startups. Her journey with Clue, inspired by the potential of the iPhone for tracking intimate data, aimed to make family planning data-driven.
Throughout our discussion, Ida reflected on the immersive journey of building tech startups and the idea of creating ventures without the pressures of investor oversight. Her insights offer a thoughtful perspective on the challenges and fulfilment of building a meaningful business in a male-centric industry.
Join us in this thoughtful conversation now.
* This conversation was recorded in 2024, before I decided to launch the podcast. Yet the talking points are so relevant to today’s hype-driven AI world that I felt the episode needed to be revived and included in the CEOR debates. It also demonstrates the reality that AI has not really changed much. It’s my counterparts behind the technology who keep on moving the goalposts.
Key Takeaways
- 00:00:00 – Preview
- 00:01:52 – CEOR Special Spotify Reward
- 00:03:59 – Ida shares the extraordinary entrepreneurship journey that led her to building one of the largest apps in the world.
- 00:09:52 – How did Ida and her cofounders come up with the term “FemTech” and why was it so revolutionary on an international scale?
- 00:15:38 – Why is the tech sector and the world of business in general so disconnected from women’s health and performance?
- 00:22:02 – The key advantages of mission-driven entrepreneurship and why the patriarchy is damaging for both men and women entrepreneurs.
- 00:32:11 – How society, education and parents “accidentally” damage girls’ confidence in life
- 00:36:05 – After raising $70 million in VC funding, why did Ida walk away, and why are more entrepreneurs walking away from investors?
- 00:41:46 – Why entrepreneurs must conduct due diligence on investors? Tim used to ask investors where they got their money from!
- 00:47:40 – How the system and shareholders, not regulations, stifle innovation, especially people-centric and responsible deeptechs.
- 01:06:53 – How did Ida and her team build an ethical business at scale, despite having VC and shareholders?
- 01:13:20 – Why real innovation and problem-solving come from a nuanced reality check and accepting the ugly truths of any given problem.
- 01:15:39 – Ida’s vision for the future and her plans post her resignation from Clue.
Our Favourite Quote from This Episode
References and Citations
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Women’s health tech ‘less likely’ to get funding if woman is on founding team – The Guardian
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Girls as Young as Five Are Having Their Creativity Impacted by Pressure of Perfection and Language Bias – CEOR
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UK NPCC Report — Violence Against Women and Girls
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Cindy Gallop: AI bosses fuel and benefit from toxic masculinity – CEOR
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Jeremy Levesley: AI has no intelligence! It needs people and maths to exist – CEOR
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AI tools may soon manipulate people’s online decision-making, say researchers – The Guardian
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More women in venture capital doesn’t mean more funding for female-led businesses, new research suggests. Here’s why – The Conversation
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Morally corrupt innovations are the easiest innovations to create – It’s the lazy approach with dangerous consequences – CEOR
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Trust, attitudes and use of artificial intelligence: A global study 2025 – KPMG
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AI-generated ‘slop’ is slowly killing the internet, so why is nobody trying to stop it? – The Guardian
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The Future of AI Under Trump and Project 2025
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The End of AI Utopia Thanks to Dumb Politics
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Generative AI is Damaging Children’s Mental Health and Safety in the Age of “Brain Rot”
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Why 2025 Is The Era of Internet of Sh*t (IoS)
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“Brain rot” is the 2024 Word of the Year — why is this bad news?